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For support coordinators

Marketing for Support Coordinators

Participants and planners choose coordinators they can find and trust. We make you the name that comes up first in your region, and the easiest to refer to.

Support coordination is a trust purchase. Participants (and the LACs and planners who suggest coordinators) look for clear specialisations, local knowledge and evidence you respond quickly. A coordinator with a strong local presence and visible reviews wins caseload without ever cold-calling.

Local search visibility

“Support coordinator near me” and suburb searches are won by complete Google Business Profiles and genuine local pages. Most coordinators have neither.

Specialisation pages

Psychosocial, complex needs, CALD communities: pages that name your specialisations attract the referrals you actually want.

Referrer network

LACs, planners and providers who refer coordination: a profile and outreach programme that keeps you on their list.
How the decision really happens

Caseload is won on trust, specialisation and speed

Participants rarely shop for a support coordinator the way they shop for a product. A Local Area Coordinator or planner suggests a few names, a family asks around, or someone searches once and picks whoever looks capable and responds fastest. In every version, the same things decide it: do you clearly handle their type of need, are you visibly local, and do you reply quickly.

Most coordinators lose caseload not because they are not good, but because they are invisible at the moment of choice. No complete Google Business Profile, no page that names their specialisations, and a slow reply when an enquiry finally lands. We fix those gaps so you become the obvious, easy referral.

What we run each month
ActivityWhat it does
Google Business ProfileWin “support coordinator near me” and map pack searches in your region
Specialisation pagesPages for psychosocial, complex needs, CALD and other niches that attract the right referrals
ReviewsA steady, compliant flow of participant and family reviews that build trust
Referrer outreachKeeping LACs, planners and providers aware of your availability and specialisations
ReportingEnquiries by source so you know which referrers and searches deliver
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Written by The NDIS Growth Team, Founder of NDIS Growth

We help support coordination businesses grow caseload through local search and referrer visibility. Get a caseload growth plan.

Good to know

Coordinator questions

How do support coordinators get clients?

Mostly via LACs and planners suggesting options, participant word of mouth, and online search. All three reward the same things: visible specialisations, local presence, reviews and fast responses.

How do I get more support coordination clients?

Be the easiest coordinator to find and refer. That means a complete Google Business Profile, pages that clearly name your specialisations, genuine reviews, and a fast reply when an enquiry arrives. We build all four into one local programme.

How do I get referrals from LACs and planners?

Stay visible and easy to recommend. A clear profile of your specialisations and current availability, kept in front of the LACs, planners and providers in your region through light, regular outreach, keeps you on their shortlist without any cold-calling.

How much does marketing for support coordinators cost?

Most coordination businesses start on our Starter or Growth plans, roughly $1,500 to $2,500 per month, scaled to how many regions and specialisations you target. Plans are month-to-month with no lock-in.

Can support coordinators advertise?

Yes, within the NDIS Code of Conduct: honest, no pressure, and clear about conflicts of interest. We keep campaigns inside those lines.

Grow your caseload

A specialist maps how participants in your region find coordinators today, and where you can be first.

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